Websites, Articles, Headlines & More
Over the years, I’ve applied my little grey cells to scores of unique B2B and B2C projects. From newsletters to case studies, from product descriptions to press releases, I’m ready to make the word connect with your customers!
Copywriting Projects: 2017-2023
- Websites
- Analytics
- Nursing
- Data Science
- Cyber Security
- Doctorate in Education
- Master’s in AI
- GIS
- Software Engineering
- Supply Chain Management
- NZ Short Film
- Landing Pages
- Articles
- Pitch Decks
- Mood Boards
- Production Materials for Films
The past few years have involved a combination of education and commercial work, particularly with Degree Prospects. I write higher education websites that provide in-depth information for undergraduate & graduate students. Content includes rankings, school profiles, career guides, advice on certification, and more.
In collaboration with my film producers, I’ve also been creating the collateral needed for development. Work includes one-pagers, pitch decks, mood boards, press kits & press releases, market research, and community initiatives. If you’d like help with materials for your film project, please get in touch.
Copywriting Projects: 2014-2016
- Websites
- College Affordability
- Nursing
- Data Science
- Sustainability
- Custom Closets
- Custom Furniture
- Web Hosting
- Brochures
- Press Releases
- Emails
- Landing Pages
- Articles
- Interviews
During 2014-2015, I partnered with Tomlinson LLC and other ad agencies on websites. I also worked with Rising Media on event-related press releases and emails. Commercial projects included B2C websites on custom closets, custom furniture & upholstery, and web hosting & design.
My education work with Degree Prospects focused on websites in multiple subjects, including RN to MSN and RN to BSN programs.
Copywriting Projects: 2011-2013
- Websites
- Real Estate Investment
- Data Science
- Marketing
- Event Management
- Press Releases
- Emails
- Landing Pages
- White Papers
- Marketing Articles
- Case Studies
- Product Copy & Naming
- Catalog Copy Editing
- Advertising Copy
- Education Articles
- Winemaking Article
In 2013, I partnered with North Shore agencies Tomlinson LLC and Flying Cloud Design to write copy for B2B and B2C websites. In addition to website projects, I provided Rising Media and ICMI with press releases and emails.
I also worked with Degree Prospects on creating a data science website. Other projects included SEO recommendations for a North Shore law firm and a Newburyport life coach, a B2B brochure for a health food company, and PR work for eartheaded.com.
During 2012, I tackled short writing projects, including an article about Pinot Noir winemaking in New Zealand, name branding for an Artificial Intelligence start-up, and editorial work for eartheaded.com.
In April of 2011, I began working on contract projects with George P. Johnson, a global event management agency. Their key focus is engagement – finding ways to inspire action and loyalty among event attendees. I provided SEO copywriting and website strategy, emails, and case studies.
In the latter part of 2011 and in January 2012, I worked as a contract copywriter with PetEdge, a wholesale pet supply company in Beverly, MA. Work include extensive copy editing, as well as product copy, advertising copy, and PR initiatives.
Copywriting Projects: 2005-2010
- SEO Websites
- eCommerce
- Banks
- Law Firms
- Golf Resorts
- Restaurants
- B2B Manufacturers
- Colleges
- Google Analytics
- Website Editing
- Social Media Campaigns
- Internet Marketing Strategy
- UX
- Catalog Copy & Headlines
- White Papers
- Advertising Copy
- Brochures
- Newsletters
- Trade Show Displays
In 2010, I spent eight months writing for McDougall Interactive, an award-winning internet marketing firm offering search engine optimization (SEO), content development, PPC, analytics, link building, and social media.
Work included SEO copywriting and editing for eCommerce sites, banks, law firms, golf resorts, restaurants, B2B manufacturers, and colleges. I was also involved in a number of social media campaigns and collaborations on online marketing strategies.
From 2007 to 2009, I worked closely with Catalog Design Studios, writing catalog copy and headlines for wildlife control suppliers, food companies, and New England craftspeople.
In partnership with Stackpole & Partners, I tackled web and print projects, including white papers, ads, websites and print collateral for non-profits, automotive leasing companies, banks, and law firms.
From 2005-2006, I experienced hands-on training in every stage of the marketing process as a marketing coordinator with WIDE World at the Harvard Graduate School of Education. In my work for the California Literary Review, I wrote book reviews, essays, and profiles.
Academic Qualifications
Degrees
- Ph.D. and M.Phil. in Old English Literature, University of Cambridge
- BA (Honors) in English Literature, University of Otago
I hold a Ph.D. in Old English Literature from the University of Cambridge, England. My thesis was on the Heroic Tradition in the Old English Riddles, a compilation of evocative poems written in the language of Beowulf. Find them translated into modern English at the Kalamazoo Riddle Group.